Welcome to Boulder Marketing Technology

We focus on technology that helps organizations deliver comprehensive omni-channel marketing solutions. We cover on a range of services and solutions broadly categorized by solution integration, marketing analytics, and data quality. We integrate and service applications on premisses and in the cloud.

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    Marketing Tool Selection

    The marketing technology landscape is complicated and the extensive list options means that you are likely to find a number of tools that fit your requirements. In addition many solu

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    BI / Analytics

    Marketing Analytics and Intelligence to help you create a comprehensive picture of your customers and marketing programs.     Operationally we help you track Marketing Pe

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    Data and Cloud Integration

    We help companies enable capabilities in disconnected systems, power comprehensive reporting, and develop analytic capabilities through data and solution integration. Our experience

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    Data Quality

    Data quality is a journey not a destination and we help you with strategies and monitoring tools to identify, prioritize, fix, and prevent data quality issues. This involves the impl

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Why We Are Different

We Focus on Technology so you don’t have to

We take a holistic approach to help companies develop marketing capabilities working directly with digital agencies, media buyers, and other internal and external providers to integrate data and solutions.

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Our Thoughts

BI and Big Data Trends
Top 10 Business Intelligence and Big Data Trends in 2016

These are my Top Ten Trends to watch in 2016 in the Analytic, Business Intelligence, and Big Data realm. This isn’t just

Yellowfin Logo
Yellowfin BI – A great alternative to Tableau and Qlik

Yellowfin BI presented their reporting solution to the Boulder Business Intelligence Brain Trust (BBBT) on November 6, 2015. More information

Cloud Integration
Microservices and Agile Methodologies

What are Microservices?   “Microservices are small, autonomous services that work together.” – Sam Newman, Building Microservices I have been

Cloudera Briefing Recap

Cloudera visited the BBBT on October 30th and the following is a summary of the briefing. The BBBT podcast can be

Know Your Customers - Kids at Ski Lesson
Don’t alienate your best customers. Oh, wait, you don’t know who they are?

Many customer experiences can be easily improved by making customer data actionable. Our four year old has been a part of group ski

Mobile Search
Are the Fortune 500 Ready for Mobile Search?

Recently our research was featured in this Tech Crunch Article that talks about the mobile search ranking changes Google is making